Your second email has to lay on the social proof. That means it’s time to take the next step and back up your claims with social proof. So, the outreach emails are with your prospects, but aren’t yielding as many responses as you hoped. It’s less likely they’ll spend a lot of time on other videos. Your prospect is likely busy and won’t want to spend a big chunk of the day watching you make a pitch.įinding out how to fix something is the main reason people visit YouTube. People are wary of downloading things from people they don’t recognize, whereas YouTube is a more trustworthy source.īe sure the video is no more than five minutes long. Check out this example:Īt this stage, a link to a short introduction on YouTube is preferable to an attached file. There are guides online on how to write a winning outreach email, and including a video can make a real difference. Standing out in a cluttered inbox is tough. The majority of outreach emails receive no reply, and many are never opened. The first part is making contact with a potential customer. So, here are the emails I recommend you send in that sequence: #1. On the other hand, you don’t want to get overlooked or forgotten by sending too few.įinding the right balance can be tricky. If you send too many emails, you risk irritating your prospective clients. Create a video outreach sequenceĬreating a video outreach sequence is a delicate act. So, how do you do video prospecting using email? You’ll learn valuable tips from this article. A lively video presentation can help make you more memorable. The ability to better engage a prospect gives you an edge when trying to get someone’s attention. How video prospecting makes your emails better You can convey your personality through text, but your prospect won’t hear your voice or get to know your mannerisms. Video can put a human face on a campaign. The popularity of video prospecting shouldn’t be a surprise to anyone. Since 2015, the number of marketers who consider video prospecting a vital element of their campaigns has risen to an incredible 92%.
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